A data-backed look at how 3D configurators are reshaping digital sales for manufacturers – based on a survey of 300+ industry professionals and analysis of 1,000+ businesses.
Why It Matters
With online sales of building materials steadily increasing, manufacturers cannot afford to overlook their digital sales channels. To understand the adoption of 3D configurators and their impact on online sales in the building material industry, we surveyed over 300 industry professionals and analyzed data from more than 1,000 businesses.
300+
Industry professionals
Decision-makers and operators surveyed across the building material value chain.
1,000+
Businesses analyzed
Manufacturer websites audited to benchmark digital adoption and configurator use.
Inside the report – proprietary benchmarks, customer-behavior insights, and the implementation playbook.
Inside the report
Three data-backed findings that reframe how building material brands should think about their digital sales channel in 2025.
Explore how new customer expectations and behaviors – both individual and B2B – are driving the need for 3D configurators. 26.31% of building material sellers emphasize the importance of realistic product visualization in the industry.
Learn how 3D configurators tackle major industry challenges. 34% of building material professionals have faced product returns due to miscommunication during customization.
See how your peers are integrating 3D configurators into their sales channels. Only 3.23% of building material websites we analyzed currently have a 3D configurator – a wide-open competitive advantage.
“The Salsita team was great at listening to our descriptions, translating these into technical requirements, and turning everything into a powerful yet easy-to-use tool.”
Chris Lottrup
eCommerce Manager, Easysteel
Your Copy
Want to boost your online revenue and expand geographically? Download your copy now to explore the impact of 3D configurators on building material sales – with the full data set, benchmarks, and implementation playbook.