01
28.62%
In depth analysis on the need for 3D configurators in furniture sales
Understand how new customer expectations drive the need for 3D configurators. 28.62% of furniture sellers emphasize the importance of realistic product visualization.
Research Insights
The impact of 3D configurators on Furniture Sales
A data-backed look at how 3D configurators are reshaping digital sales for furniture manufacturers – based on a survey of 300+ industry professionals and analysis of 1,000+ businesses.
300+ industry professionals1,000+ businesses analyzedProprietary benchmarks
Why It Matters
Understanding the impact of 3D configurators is vital for the future of furniture
With 70% of furniture shoppers beginning their journey online, furniture manufacturers can't afford to ignore their digital sales channels. We surveyed over 300 industry professionals and analyzed more than 1,000 businesses to study the adoption of 3D configurators in online furniture sales and assess their impact.
300+
Industry professionals
Decision-makers and operators surveyed across the furniture manufacturing value chain.
1,000+
Businesses analyzed
Furniture websites audited to benchmark digital adoption and configurator use.
Inside the report – proprietary benchmarks, customer-behavior insights, and the implementation playbook.
Inside the report
What's inside the research
Three data-backed findings that reframe how furniture brands should think about their digital sales channel in 2025.
02
55%
Key findings on the furniture industry pain points
Discover how 3D configurators tackle industry challenges. 55% of furniture manufacturers already faced returns from customization miscommunication.
03
7.11%
Exclusive data on the untapped 3D configurator opportunities
Learn how your peers are adopting 3D configurators. Only 7.11% of the furniture websites we analyzed have a 3D configurator – a wide-open competitive advantage.
A Dutch Furniture Business Leader
“We're having fewer questions on the phone, because people started using it. It used to take us a lot of time to make specific customizations, and it took a lot of time to see if the client liked it or not. The configurator is a huge time saver for us.”
Jan Paul Koning
Founder of KILO Furniture
Your Copy
Get your copy today
Want to increase your online revenue and grow geographically? Download your copy now and explore the impact of 3D configurators on furniture sales – with the full data set, benchmarks, and implementation playbook.
- 30+ pages of proprietary research
- Benchmarks from 1,000+ furniture websites
- Actionable digital-sales playbook for 2025